Vein Clinics of America
Vein treatments are generally considered an elective cosmetic procedure, when in reality, they are often necessary to relieve pain for the patient. In combination with the increase of vein "salons," Vein Clinics of America was constantly combating the stigma that undertrained personnel often conduct treatment. This refresh gives a new professional look to elevates the brand. The shield "V" logo represents trust and reliability. To overcome the confusion often felt by patients, the new website clearly breaks down individual patient's treatment plans in their personalized portal. The integrated campaign highlighted the number of reasons to love your legs again.